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Project Plan
Chinatown Community Christmas Gift - Family History Video Book/Service
Design
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Marketing
Target:
Chinatown Assoc. Board people ;
Senior Organisations ;
2nd Gen., grandchildren Gen. ;
Prospect families :
180 x 30 ~ 8400
Sales/Sponsors
Target Organisations:
Chinatown Assoc. ~ 30
Chinese Schools ~ 10
Historic Chinese who's who ~ 50
Chinese Businesses ~ 50
Chinese Culture / Sport ~ 10
= 150 x 10 Board members
~ 1500
~ 1500 x $50
~ $ 75000
(Expense: Video Website & Book )
Event-Days
Goals:
Dec.7,8: 3 x 2 x 10 client families
Dec.14,15: '"
Dec.21,22: '"
Max. Goal: 180 x $20 - $60
= $3600 - $10800
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